This Is Argos Football: Argos Drop New Marketing Campaign, Tailgating Comes To BMO!


The new brand of Argos Football is HERE!

Debuting during the Raptors Eastern Conference Finals Game 4, the Toronto Argonauts Football Club have debuted their marketing campaign for 2016!

“With training camp opening this weekend, it’s the perfect time for us to introduce the new Argos to Torontonians,” said Michael Copeland, President and CEO for the Argos. “And when we talk about the new Argos, its not just the players we added in free agency or through the CFL Draft. It’s about new ownership, a new stadium and an entirely new Argos experience that will happen in and around BMO Field this year. It’s about an authentic football experience to compliment our great team on the field. We can’t wait to show our city what Argos Football really is.”

Here is the ad!:

One of the most exciting parts of the campaign was the reveal that the Argos will offer tailgating at BMO Field in 2016! Fans will be able to drive to the stadium, park their cars and fire up their grills for a traditional tailgating experience synonymous with football everywhere.

Here is an image of another great ad, promoting the new tailgating experience.


The Argos have also put out a behind the scenes video from the commercial shoot…


Who’s excited for the new era of Argos Football?!! We certainly are! Fans looking to get their hands on season tickets can get em HERE.

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